Ahrefs vs SEMrush

Compare Ahrefs and SEMrush to find the best tool for your needs.

A

Ahrefs

Comprehensive SEO toolset for competitive analysis, keyword research, and content planning.

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VS
S

SEMrush

All-in-one marketing toolkit with strong SEO features for keyword research and content optimization.

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Quick overview

Pricing

Free tier available - Lite plan starts at $99/month
Pro plan starts at $119.95/month

Pros & Cons

Ahrefs

Pros

  • Powerful backlink analysis
  • Extensive keyword database
  • Competitive content gap analysis
  • Comprehensive site audit tools

Cons

  • Expensive for individual bloggers
  • Steep learning curve
  • Can be overwhelming with data

SEMrush

Pros

  • Comprehensive competitive analysis
  • Strong keyword research tools
  • Content optimization features
  • All-in-one marketing platform

Cons

  • Expensive for individual bloggers
  • Complex interface with learning curve
  • Limited features on lower-priced plans
  • Can be overwhelming for beginners