Ezoic vs AdThrive

Compare Ezoic and AdThrive to find the best tool for your needs.

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Ezoic

Intelligent ad platform using AI to optimize ad placements and increase revenue for content sites.

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AdThrive

Premium ad management company for higher-traffic sites offering some of the industry's highest RPMs.

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Quick overview

Pricing

Free to join, premium features available
Revenue share model, no upfront costs

Pros & Cons

Ezoic

Pros

  • AI-driven ad optimization
  • Higher RPMs than basic AdSense
  • Access to premium ad networks
  • Additional site speed and SEO tools

Cons

  • Learning curve for full optimization
  • Requires minimum traffic (10k visits/month)
  • Can impact site speed if not carefully configured
  • Setup process can be complex

AdThrive

Pros

  • Industry-leading RPMs
  • Managed service with personal support
  • Video monetization options
  • Publisher resources and community

Cons

  • High traffic requirement (100k pageviews/month)
  • Selective approval process
  • US-focused traffic preferred
  • Less independence in ad management