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Hakanai Pulse vs Matomo
Compare Hakanai Pulse and Matomo to find the best tool for your needs.

Hakanai Pulse
Blog-specific analytics platform designed to give content creators the metrics that matter most for blogging.
See all detailsVS
Matomo
Open-source analytics platform that gives you full control over your data with Google Analytics-like features.
See all detailsQuick overview
Pricing
From $5/month based on site size
Self-hosted: Free (open source), Cloud: from €19/month
Pros & Cons
Hakanai Pulse
Pros
- Specifically designed for bloggers
- Focus on content performance metrics
- Reader engagement insights
- Privacy-friendly approach
Cons
- Newer platform with developing features
- Less generalized than full analytics suites
- Limited historical data comparisons
- Fewer integrations than established platforms
Matomo
Pros
- 100% data ownership
- Self-hosted option available
- No sampling, full data set
- Comprehensive feature set similar to Google Analytics
Cons
- Self-hosted version requires technical setup
- Cloud version is relatively expensive
- Interface less intuitive than some alternatives
- Can require server resources when self-hosted
Features comparison
Feature | Hakanai Pulse | Matomo |
---|---|---|
Basic Features | ||
Cookieless tracking | Yes | Yes Uses first-party cookies by default, but has a cookieless option |
Real-time dashboard | Yes | Yes |
Data retention period | Unlimited depends on plan | Unlimited Self-configurable retention period in self-hosted version |
Custom event tracking | Yes | Yes Very extensive event tracking capabilities |
Conversion/goal tracking | No | Yes Advanced goal and funnel tracking |
Heatmaps/Click maps | No | Yes Via Heatmap & Session Recording plugin |
Content Analytics | ||
Session duration | Yes | Yes |
Bounce rate | No | Yes |
Traffic sources | Yes | Yes Detailed referrer and campaign tracking |
Most popular content | Yes | Yes |
User journey | No | Yes Detailed user flow reports |
Download tracking | Yes Via custom events | Yes |
Internal search tracking | Limited Via custom events | Yes Built-in site search analytics |
Technical | ||
Self-hosted | No | Yes |
Open source | No | Yes GPL license |
Cloud managed version | Yes | Yes Matomo Cloud with various pricing tiers |
API available | No | Yes |
Data export options | No | Yes CSV, TSV, XML, JSON, PHP, RSS |
CMS integrations | Yes WordPress, Ghost, Webflow, and more | Yes WordPress, Drupal, Joomla, Magento, and many more |
Product analytics | ||
Conversion funnels | No | Yes Advanced funnel visualization and analysis |
User segmentation | Yes Filtering by device, browser, referrer, os, platform | Yes Advanced segmentation capabilities |
Cohorts | No | Yes Available with additional plugin |
A/B testing | Limited Via custom events | Yes Via A/B Testing plugin |
User flow visualization | No | Yes |
Session recording | No | Yes Via Heatmap & Session Recording plugin |
Administration | ||
Multi-user/access management | No | Yes Comprehensive user and permission management |
White-labeling/customization | No | Yes Highly customizable UI and branding |
Automated reports/alerts | No | Yes Scheduled email reports and custom alerts |
IP filtering | No | Yes Advanced IP exclusion and anonymization options |
Privacy & Compliance | ||
GDPR/CCPA compliance | Yes | Yes |
Cookie banner requirement | No No cookies used, no banner needed | Yes Required if using default cookie-based tracking |
Privacy options | Yes Zero personal data collection | Yes Extensive privacy features including data anonymization |
Visitor consent required | No | Configurable Can be configured to respect visitor consent |
Other Features | ||
Active Reading time | Yes | No |