MailerLite vs Substack

Compare MailerLite and Substack to find the best tool for your needs.

M

MailerLite

User-friendly email marketing tool with all essential features at an affordable price.

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VS

Substack

Publishing platform that combines newsletters, blogs, and podcasts with built-in monetization via paid subscriptions.

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Quick overview

Pricing

Free up to 1,000 subscribers and 12,000 emails/month, then from $9/month
Free to use, 10% of subscription revenue + payment processing fees

Pros & Cons

MailerLite

Pros

  • Intuitive interface
  • Good value for money
  • Landing pages and website builder included
  • Decent automation capabilities

Cons

  • Limited template selection compared to competitors
  • Approval process can delay account setup
  • Advanced features less robust than specialized tools
  • Customer support can be slow on free plan

Substack

Pros

  • Integrated newsletter and blog
  • Simple paid subscription model
  • Full ownership of subscriber list
  • Easy to start and use

Cons

  • Limited design customization
  • 10% fee on all paid subscriptions
  • Basic analytics
  • Limited content organization options