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Mediavine vs AdThrive

Compare Mediavine and AdThrive to find the best tool for your needs.

M

Mediavine

Premium ad management company for mid to large publishers focusing on site speed and user experience.

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VS
A

AdThrive

Premium ad management company for higher-traffic sites offering some of the industry's highest RPMs.

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Quick overview

Pricing

Revenue share model, no upfront costs
Revenue share model, no upfront costs

Pros & Cons

Mediavine

Pros

  • Significantly higher RPMs than AdSense
  • Focus on page speed and user experience
  • Excellent customer support
  • Publisher community and resources

Cons

  • High traffic requirement (50k sessions/month)
  • Selective application process
  • Exclusivity requirement
  • Less control over ad placements

AdThrive

Pros

  • Industry-leading RPMs
  • Managed service with personal support
  • Video monetization options
  • Publisher resources and community

Cons

  • High traffic requirement (100k pageviews/month)
  • Selective approval process
  • US-focused traffic preferred
  • Less independence in ad management
Visit Mediavine website
Visit AdThrive website